Strategic Thinking (Essential Managers)

The Story

Learn how to define, develop and implement a dynamic business strategy with Strategic Thinking. This concise and informative guide shows you how to plan short - and long - term objectives, how to put together the right team for the right job, how to communicate your vision and how to maintain a flexible approach by monitoring past performance and predicting future trends. It covers the essential tools of strategic management, from SWOT analysis and feasibility studies to budgeting forecasts, to help give you a competitive edge in today's fast - moving business world.