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Relationship Marketing: Successful Strategies For The Age Of The Customer

by Regis McKenna
3.500 KD
Very good · Collectible

From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own—the market in the Age of...

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Details

AuthorRegis McKenna
First published1993
Era1980–1999
PublisherBasic Books
LanguageEnglish
FormatPaperback
ConditionVery good
Reference2061504-very-good

The Story

From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own—the market in the Age of the Customer.