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Now Or Never: How Companies Must Change To Win The Battle For Internet Consumers: how companies must change today to win the battle for Internet consumers
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Now Or Never: How Companies Must Change To Win The Battle For Internet Consumers: how companies must change today to win the battle for Internet consumers

by Mary Modahl
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Describes ten kinds of consumer segments and offers businesses suggestions for making electronic commerce attractive to shoppers

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Details

AuthorMary Modahl
First published1999
Era1980–1999
PublisherCollins
LanguageEnglish
FormatHardcover
ConditionVery good
Reference117745-very-good

The Story

Describes ten kinds of consumer segments and offers businesses suggestions for making electronic commerce attractive to shoppers