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Managing In The Service Economy

by James L. Heskett
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A four-point blueprint--the 'strategic service vision'--for service managers, which offers the trend-setting management strategies that have given leading service companies a clear competitive advantage.

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Details

AuthorJames L. Heskett
First published1986
Era1980–1999
PublisherHarvard Business School Press
LanguageEnglish
FormatHardcover
ConditionVery good
Reference1331164-very-good

The Story

A four-point blueprint--the 'strategic service vision'--for service managers, which offers the trend-setting management strategies that have given leading service companies a clear competitive advantage.