'It's A Sure Thing': A Wry Look At Investing, Investors, And The World Of Wall Street (without dust jacket)

The Story

This commonsense guide gives readers an insider's irreverent perspective on how Wall Street and the markets really work and how they can profit from today's market realities. Each of the book's 75 brief, engaging chapters begins with a cartoon by renowned New Yorker cartoonist Henry Martin. A quick, informative talk on a single investment topic follows - from picking a trustworthy broker to deciphering experts' predictions to selecting the right stocks - all told in the voice of a wise, witty, seasoned Wall Street observer. Moreover, 'It's a Sure Thing' offers sophisticated, wary, profitable approaches to playing the markets, including how to find the best professional guidance; judge personal tolerance to investment risk; tell if money is really working; understand the ins and outs of portfolio turnover and diversification; and more. Throughout, the authors wryly debunk conventional investment wisdom and provide insider advice on using investment charts, stock market averages, and fundamental and technical analysis.