If It Ain't Broke...Break It!: And Other Unconventional Wisdom For A Changing Business World

The Story

An Iconoclastic Business Guide Offers Unconventional Approaches To Dealing With The Ever-changing Corporate Environment. Surf's Up!...embrace The Unexpected -- Put Fire In You Heart -- Stoke It...don't Soak It -- Dreams Are Goals With Wings -- Try Easy -- Always Mess With Success -- Playing It Safe...is Dangerous! -- Don't Compete...change The Game -- Sacred Cows Make The Best Burgers -- Think Like A Beginner -- Strange Bedfellows Make Great Partners -- Take Risks...not Chances -- Fear Tells Lies...break The Cycle -- Mistakes Are A Good Investment -- Failure Is A Good Place To Start -- Plan On Changing Your Plans -- Play Your Own Best Game -- Don't Look Where You Don't Want To Go -- Like It?...log It! -- Joy Pays Off -- Breaking Out. Robert J. Kriegel And Louis Patler. First Trade Printing, March 1992--t.p. Verso. Includes Bibliographical References (p. [278]-284).