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All Business Is Show Business: Strategies For Earning Standing Ovations From Your Customers

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All Business Is Show Business: Strategies For Earning Standing Ovations From Your Customers

by Scott McKain

5.000 KD

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Scott McKain has discovered what the entertainment industry has always known--to be successful, companies must create an emotional link with their customers. This guide shows how to create...

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Details

AuthorScott McKain

First published2002

Era2000 onward

PublisherThomas Nelson

LanguageEnglish

FormatHardcover

ConditionVery good

Reference40733-very-good

The Story

Scott McKain has discovered what the entertainment industry has always known--to be successful, companies must create an emotional link with their customers. This guide shows how to create an atmosphere and experience that will make clients want a repeat performance.